Introducing my partner David Schwartz, who sends intelligence from the Coast and plenty of it. We’re experimenting with the original idea – logging travels on the Web. (Editorial remarks by D.E.)
Because the Web comes to us on a screen, it has been easy to misapprehend it as the next phase in the evolution of television.
A lot of people should read this, e.g. cultural lobbyists who say things like “Broadcasting is broadcasting, and the CRTC has a duty to regulate it, whether it’s on a TV, a laptop or a Blackberry.” The Web is not TV on downers.
Social media is a stupid term. Is there any anti-social media out there? Of course not. All media, by definition, is social in some way.
Sorry, but TV is in no way social like Twitter is social.
Marketing used to be different – a lot different.
Not so helpful imho. Life is marketing.
4 – How to go viral
Nanostories, self-marketing, flash mobbing.
Viral marketing is a stupid term.
5 – The Future of the Music Industry (18 min video by Gerd Leonhard)
Paying with cash – or attention.
Great stuff, but if you’re in the music biz, you still won’t be convinced.
Why social networking sites feel compelled to bury their privacy settings.
One of the new jobs for us parents in the digital age: building awareness of privacy settings.
Retailer John Wannamaker once famously quipped that “Half the money I spend on advertising is wasted. The trouble is I don’t know which half.”
New FCC chair Julius Genachowski promised a complete website makeover this week. The CRTC should do the same. We (in Canada) need a huge paradigm shift in civic consultation.